About NahidFoils

ABOUT
The Nahid Group, is a leading Aluminum Foils maker and marketing management firm that provides a wide range of products and services under the brand name FRESHGOLD to a substantial and valued Distributors, Super Stockiest & CSA. Founded in 2005, the firm is headquartered in Nehru Place, New Delhi -110019

OUR ASSETS ARE OUR PEOPLE, CAPITAL AND REPUTATION.
If any of these is ever diminished, the last is the most difficult to restore. We are dedicated to complying fully with the letter and spirit of the laws, rules and ethical principles that govern us. Our continued success depends upon unswerving adherence to this standard.

MISSION AND VISION
Mission “An integrated business solution to maximize value creation in the aluminiums and Paper industry.”
Vision “Visualize Nahid foils products to the global market”.
Quality: Quality has been the key to the success of Fresh Gold our adherence to stringent quality standards has earned us accolades from the market. We maintain highest possible hygiene standards in our Endeavour.
Competition: No major established competitor in the organized sector. Competition with local players.
Distribution
  • Super Stockiest
  • Distributors
  • Retailer – Super Markets, Departmental stores, General Stores, Beauty Parlor

Consumer Our company has going to made Nation Wide Super Stockiest Channel our products is available in North, East, West and South Zone. In near future we are expanding our channel in overseas Markets. We have a complete network of Sales Staff throughout the country.
Our Strength:
  • Quality
  • Packaging
  • Distribution
  • Innovations
  • Export Potential
  • Financial resources
Weakness: The brand is new to India. Only the urban area is our core market. There is no awareness of using hygienic products.

Board of the Director The Board of the Director of the company pleasure to inform particulars relating to technology observation through research and Development.
The following specific areas are covered by R & D:-
  • Formulation and development of Hygienic and Personal product.
  • Adopt innovation technology in our company.
  • Managing Franchise operations.
The Board of Director has the Plan to implement the following action in future for the development of our company.
  • Development of baby and healthcare product.
  • Maintain the quality control for manufacturing ISO-9002 standards products which will complete in Global Market.
  • Brand Management and Brand Building.
  • Development of more exports sale.
  • R&D for new upcoming products.
Marketing Plans
Upcoming Marketing Plan
Marketing Strategy
Sales promotion: Company Plans to develop a point of Purchase, display and to participate to a greater extent in trade shows and exhibitions. Launch strong sales promotion program to attract increase consumer and retailer attention to our line.
Marketing Activities
  • Sampling
  • In-shops
  • Cross promotion
  • Institutional Sales
  • Supported by pop & press media
  • Product tie-ups and product scheme
  • Event at regular interval as a Brand Building
  • Participation in exhibitions

Other Promotion
  • Direct marketing.
  • Other Promotion
  • Co-Marketing and cross Promotion arrangements with other companies.
  • Other promotional programs such as road show, free sampling, festival offers, membership clubs.
Pricing
Before determining the price to sale we consider certain factors like distributors margin, size of the market, and expected sale from the area, local sales tax, octroi, expenditure on sale. The effective price comes to be lower because of complementary and combination packs.
Price similar to other unorganized players which may not have consistency Compare to our products.
How it all started…
Nahid Foils Pvt Ltd. started small in the year 2005, has considerably grown today to be on the national scene with wide range of products, slow and steady we have grown a successful business house today.Remember coming together is beginning , keeping together is a progress and working together is success. We have built its reputation on commitment to provide quality products while rapidly responding to domestic & International needs. Our Primary strategy is superior customer satisfaction. Our product is world class suitable for all uses personal & professional.
Headquartered in New Delhi & Gurgaon (National Capital Region, New Delhi)it has state of the art manufacturing facilities in Gurgaon . FreshGold enjoys a formidable market presence. facility enjoys ISO 9001 certifications. we are appointing Super Stockiest & Distributor to strengthening Supply chain and to reach end to end customers.